Native Instagram Feed Widget Added to Funnels, Sites, and Stores

TL;DR

HighLevel added a native Instagram Feed widget to the page builder for websites, funnels, and stores. You only need to act if you want to drop third-party embedding tools or add live social feeds to your pages.

Who this affects

HighLevel has not confirmed which specific plans or account tiers receive this feature. Agency teams building funnels, sites, and stores who currently use third-party widgets or custom code for Instagram feeds are the main audience.

What changed

• Added a native Instagram Feed widget under Social Widgets for funnels, websites, and stores.
• Connected account feeds directly through Social Planner without third-party widgets or custom code.
• Shipped five feed templates: profile widget, grid, small widget, post slider, and dark profile.
• Added layout adjustments for columns, rows, post spacing, classic or card formats, and device-level responsiveness.
• Added header settings to show or hide the profile picture, name, follower counts, follow button, and feed title.
• Added post detail toggles for username, date, Instagram link, likes, comments, post text, and popup expanded views.
• Added styling and performance controls, including light and dark schemes, per-element color settings, progressive post loading, and disconnection caching.

HighLevel has not confirmed plan gating, usage limits, or the current rollout status.

Where to find it

Inside your sub-account, go to Sites > Funnels, Websites, or Stores. Open the builder on any page, locate Social Widgets in the elements menu, and select Instagram Feed.

How agencies will use this

An agency setting up a client store or landing page can connect the client's Instagram account inside Social Planner, then open the page builder under Sites. They can drag the Instagram Feed element from Social Widgets directly onto the canvas and select a layout like the grid or post slider. From there, the team can adjust row and column counts, toggle on the header to display the follower count and follow button, and enable popup views for individual posts. If an account issue occurs, disconnection caching preserves the feed layout while progressive loading handles the asset delivery.

Our take

This is a solid quality-of-life update that removes another external SaaS tool or custom JavaScript snippet from client builds. Tying the feed directly to Social Planner connections keeps authentication in one place. Until HighLevel confirms plan gating and rollout status, check your sub-accounts to see if the Social Widgets section is live for your team.