Reputation Management: Video Testimonial Workflow and Controls

TL;DR

GoHighLevel added new workflow triggers and publishing controls for video testimonials. Review these if you use video testimonials or plan to implement them.

Who this affects

HighLevel has not confirmed who is affected. This update impacts users of the Reputation Management feature who collect video testimonials. Agencies and SaaS entrepreneurs utilizing video testimonials for clients should review these changes.

What changed

• A 'Video Testimonial Received' workflow trigger was added.
• This new trigger supports filters for Marketing Consent and Video Collector.
• Video testimonial data is now available as custom values in workflow actions. These custom values include Reviewer Name, Email, Phone, Marketing Consent, Submitted At, Collector Name, and Video Link.
• Video Testimonial Approval & Visibility Controls were added under Reputation widget settings.
• Users can now choose to 'Auto-publish new video testimonials' (this is the default setting) or 'Require manual approval before publishing'.
• The 'Video Testimonials → Responses' page has new functionality.
• Users can identify unreviewed testimonials from the Responses page.
• Users can see if a testimonial is shown on the widget from the Responses page.
• Users can show or hide individual testimonials directly from the Responses page.
• HighLevel has not confirmed any limits, plan gating, or rollout status for these features.

Where to find it

New controls are located within the Reputation widget settings. Additional management features are available under 'Video Testimonials → Responses' in the HighLevel product.

How agencies will use this

An agency can now automate responses to video testimonials. For example, once a video testimonial is received, a 'Video Testimonial Received' workflow trigger can fire. The workflow can check if 'Marketing Consent' was given. If consent is positive, the system can automatically send an email to the reviewer thanking them and asking them to share their testimonial on social media, using the 'Video Link' custom value. If manual approval is required, an internal notification can be sent to the agency owner or client, prompting them to review the testimonial on the 'Video Testimonials → Responses' page before publishing it to the widget. This ensures only approved content goes live, and follow-up communication is consistent.

Our take

This is a standard update that brings useful enhancements to the video testimonial feature. While not a groundbreaking change, the new workflow trigger and publishing controls provide more automation and oversight for agencies using or planning to use video testimonials. It's a quality-of-life improvement for reputation management within HighLevel.