GoHighLevelNews
New FeaturesOctober 2, 20262 min read

Product Custom Values Now on HighLevel Product Pages

TL;DR

Go HighLevel now supports using product-specific custom values to dynamically display inventory and details on product pages.

Product Custom Values Now on HighLevel Product Pages

TL;DR

HighLevel now allows agencies to display product-specific custom values directly on product pages. This means dynamic content like price or stock levels can be shown, and text can be styled to create urgency for low-stock items. No immediate action is required unless you use product pages for sales.

Who this affects

This update affects agencies and their clients who use HighLevel's e-commerce features, specifically product pages. If you're selling products directly through HighLevel, you can now display product-specific data dynamically. If you don't use product pages, this is not relevant to your current operations.

What changed

HighLevel has introduced the ability to embed product-specific custom values within text elements on product detail pages. Key changes include:

  • Users can now display product-specific custom values on product pages.
  • Dynamic custom values, such as price and available quantity, can be inserted into text elements.
  • Text styling can be formatted to highlight low-stock urgency.

HighLevel has not confirmed who is affected, nor has it clarified if this replaces or breaks any existing functionality. Details regarding limits, plan gating, or the rollout status are also unknown at this time.

Where to find it

This new functionality is located within the Websites section of HighLevel. Specifically, it applies to product detail pages. You will access it via: Websites > product details pages > text elements > custom values. HighLevel has not published a more precise location for this feature.

How agencies will use this

Agencies can leverage this to create more dynamic and conversion-focused product pages for their clients. For instance, a client selling a limited-edition product can have their agency set up a product page. The agency would navigate to the product detail page editor within HighLevel's Websites section. They would then add a text element and insert a custom value for 'available quantity'. This custom value would dynamically update as stock changes. To further drive sales, the agency could apply styling to this text element, making it bold and red, for example, when the quantity drops below a certain threshold. This directly displays low stock urgency to the customer without manual updates, enhancing the sales funnel.

Our take

This is a standard update. It provides useful, albeit incremental, functionality for agencies selling products directly through HighLevel. It solves a specific problem for e-commerce users by making product pages more dynamic. It's not a major platform shift, but if product sales are part of your client's strategy, this will improve their HighLevel presence. No need to drop everything, but worth noting if you're building out product pages.

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