GoHighLevelNews
IntegrationsSeptember 18, 20262 min readUpdated September 20, 2026

MyCRMSIM Founder Discusses Unified SMS, WhatsApp, iMessage

TL;DR

MyCRMSIM founder discussed conversational SMS marketing and database reactivation using MyCRMSIM's unified iMessage, WhatsApp, and SMS platform compatible with HighLevel.

MyCRMSIM Founder Discusses Unified SMS, WhatsApp, iMessage

TL;DR

MyCRMSIM's founder discussed conversational SMS marketing and database reactivation, leveraging their platform that unifies iMessage, WhatsApp, and SMS for HighLevel users. This is a discussion of an integration, not a new HighLevel feature, so no immediate action is required.

Who this affects

This information is relevant to agency owners and SaaS entrepreneurs using or considering MyCRMSIM for their SMS marketing and database reactivation efforts. Those not interested in third-party integrations for unified messaging or advanced SMS strategies can safely disregard this.

What changed

This briefing covers a discussion by Gary Capps, Founder of MyCRMSIM, regarding conversational SMS marketing and database reactivation for agencies.

MyCRMSIM unifies iMessage, WhatsApp, and SMS into a single solution compatible with HighLevel.

Gary Capps is responsible for product vision, development strategy, and business growth at MyCRMSIM.

The discussion covered common mistakes agencies make with SMS marketing, methods for running database reactivation, and the rationale for unifying iMessage, WhatsApp, and SMS into one thread.

HighLevel has not confirmed who is affected, where in the product this is found, if it replaces or breaks existing functionality, or any limits/plan gating. Rollout status is also unknown.

Where to find it

HighLevel has not published the specific location within the platform related to MyCRMSIM. Since MyCRMSIM is an integration, users would typically manage its setup and connection to HighLevel through the HighLevel Integrations section or by configuring API keys and webhooks outside the main HighLevel navigation. Users interested in MyCRMSIM would visit their website for details on compatibility and integration steps with HighLevel.

How agencies will use this

Agencies looking to streamline their messaging channels could use MyCRMSIM to bring iMessage, WhatsApp, and SMS conversations into one unified thread, accessible within their HighLevel environment. For example, an agency could set up a database reactivation campaign where leads from an old list receive an SMS. If the lead replies, the conversation continues seamlessly, regardless of whether they reply via SMS, WhatsApp, or iMessage, all within MyCRMSIM's interface, which then integrates with HighLevel's contact records. This allows agency staff to manage client communication more efficiently without switching between multiple messaging applications. This integration aims to improve response rates and lead engagement by simplifying the communication process and avoiding common SMS marketing pitfalls.

Our take

This is an integration-focused update. It provides information about a third-party tool, MyCRMSIM, and its capabilities relevant to HighLevel agencies. While conversational SMS marketing and database reactivation are valuable strategies, this briefing represents a discussion about an external solution rather than a new HighLevel feature or a significant platform change. Agencies actively seeking to consolidate their messaging platforms for SMS, WhatsApp, and iMessage might find this information useful for their operational efficiency. For most agencies, this is a minor update, simply highlighting an available integration that addresses specific marketing needs.

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