Managed Agents Can Now Generate Audio and Video

TL;DR

Managed agents can now generate audio and video content. New toggles enable these capabilities.

Who this affects

HighLevel has not confirmed who this affects. It is unknown which plan levels or specific user roles are involved.

What changed

• Managed agents can now generate audio.
• Managed agents can now generate video.
• Two new toggles, audio generation and video generation, have been added.
• Audio generation creates playable MP3s with a chosen voice and tone.
• Video generation creates 8-second video clips.
• Generated audio and video files land in the media library.
• Generated audio and video files are reusable assets.
• Agents can produce media unattended via scheduled or event-driven triggers.
• Generated media can be posted to social media. HighLevel has not confirmed any limits, plan gating, or rollout status.

Where to find it

HighLevel has not published the location yet. These new toggles will likely appear within the configuration settings for managed agents, possibly alongside existing image generation options or within agent workflow actions.

How agencies will use this

Agencies can leverage this to automate personalized client communication or social media content. For example, a marketing agency could set up a workflow that, upon a new lead entering a specific pipeline stage, triggers a managed agent to generate a personalized 8-second video with a chosen voice welcoming the lead. This video, once in the media library, could then be automatically attached to an email or sent via SMS through a subsequent workflow step, creating a custom engagement touchpoint without manual intervention. Another use case involves scheduling agents to produce audio snippets for daily social media posts, uploading them directly from the media library to platforms like Facebook or Instagram.

Our take

This is a major update. The ability for managed agents to generate audio and video, in addition to images, expands automation possibilities significantly. Agencies should investigate how these capabilities integrate into existing workflows to streamline content creation and personalized communication. HighLevel has not confirmed who this affects, nor any limits or rollout status, so specific implementation details are still unknown.