Manage WhatsApp Campaigns with AskAI

TL;DR

HighLevel now allows AskAI to assist with WhatsApp campaign management. Agencies can use AskAI for template generation, audience targeting, action review, and performance analytics for WhatsApp. No immediate action is required unless you plan to use AskAI for WhatsApp marketing.

Who this affects

This primarily affects agency owners and SaaS entrepreneurs using HighLevel who leverage WhatsApp for client communication or marketing. It is relevant for those who utilize AskAI and are looking to streamline their WhatsApp campaign creation and analysis. HighLevel has not confirmed who is specifically affected or if this is limited by plan level.

What changed

HighLevel has integrated AskAI capabilities for WhatsApp campaign management. Specifically:

• Users can prompt AskAI to generate Meta-compliant WhatsApp templates.
• Users can target specific audience segments by contact tags using AskAI for WhatsApp campaigns.
• Users can review and approve automated campaign actions for WhatsApp via AskAI.
• Users can request campaign performance analytics directly within the AskAI chat interface for WhatsApp campaigns.

HighLevel has not confirmed what this replaces or breaks, any limits or plan gating, or the rollout status of this feature.

Where to find it

This functionality is accessible through the AskAI chat interface. Additionally, relevant configurations for WhatsApp will be found within the sub-account settings. HighLevel has not published a more specific navigation path yet.

How agencies will use this

An agency can now use AskAI to expedite their WhatsApp marketing efforts for a client. For example, a marketing manager could open the AskAI chat interface and prompt, "Generate a Meta-compliant WhatsApp template for a flash sale on real estate services." Once the template is generated, they might follow up with, "Target contacts with the tag 'interested_buyers' for this campaign." AskAI would then assist in setting up the campaign. After the campaign runs, the manager could ask AskAI directly, "Show me the performance analytics for the real estate flash sale WhatsApp campaign," receiving data without navigating to separate reporting dashboards.

Our take

This is a major update, not a minor one. The integration of AskAI for WhatsApp campaigns indicates a move toward more conversational and AI-assisted marketing within HighLevel. While many specifics remain unconfirmed, the ability to generate templates, target audiences, review actions, and get analytics via natural language commands could significantly reduce the manual effort involved in managing WhatsApp campaigns. Agencies focused on conversational marketing or those with high-volume WhatsApp usage should pay attention to this development.