LevelUp 2026 Scheduled for October 26-29 in Dallas

TL;DR

LevelUp 2026 is confirmed for October 26-29 at the Hilton Anatole in Dallas. Greg Cooke is a confirmed speaker, and the content focuses on current agency and SaaS operations.

Who this affects

This information affects all Go HighLevel agency owners and SaaS entrepreneurs. Planning for a 2026 event requires early notice for travel and accommodation arrangements. Those interested in networking with peers or learning what is currently effective in the industry should note these dates.

What changed

LevelUp 2026 now has confirmed details:

• The event will run from October 26 to October 29.
• The location is the Hilton Anatole in Dallas.
• Greg Cooke is speaking at the event.
• The content is built around what is currently working in agency and SaaS operations. HighLevel has not confirmed who is affected by this specific announcement, beyond event attendees. HighLevel has not confirmed any limits or plan gating for attendance. HighLevel has not confirmed the rollout status for registration or tickets.

Where to find it

This update concerns an upcoming event, not a product feature. Therefore, there is no specific location within the HighLevel platform. Information regarding LevelUp 2026 will likely be available on HighLevel's official event website and social media channels.

How agencies will use this

Agency owners will use this information for future planning. An owner might block out these dates in their calendar now, coordinating with their team to ensure business operations continue smoothly while they are away. They can begin to budget for potential travel and ticket costs over the next year. Knowing Greg Cooke is speaking, and that the content focuses on current operational strategies, allows owners to prioritize attendance if these areas align with their agency's growth objectives. For example, an agency looking to refine their client acquisition funnels or optimize their sub-account management can prepare specific questions or topics for discussion at the event, aiming to leverage the expertise shared there.

Our take

This is a major update for those who plan to attend LevelUp. Knowing the dates, location, and a confirmed speaker this far out allows for proactive scheduling. For those not planning to attend, this information has no immediate impact on daily operations or product usage. It provides a long lead time for a significant industry event.