HighLevel Marketplace App Setup Detailed

TL;DR

A setup process for HighLevel Marketplace apps is described. This update provides guidance for those building or considering building HighLevel apps.

Who this affects

This primarily affects HighLevel agency owners and SaaS entrepreneurs who are developing or considering developing applications for the HighLevel Marketplace. It details the steps for configuring a new app. HighLevel has not confirmed who else is affected.

What changed

A setup process for HighLevel Marketplace apps is described. This includes configuring four key fields for creating a new app:

• App name
• App type
• Target user
• Who can install

App type options are private versus public. Private apps have a five-agency cap. Target user options are sub-account versus agency. This target user setting is permanent once chosen. Installation options are everyone versus agency only. Listing type options are white label versus standard. The unified marketplace catalog appearance differs for agency owners versus sub-account users.

HighLevel has not confirmed any limits or plan gating, rollout status, or if this replaces or breaks existing functionality.

Where to find it

The app creation interface is located within the HighLevel marketplace. HighLevel has not published the exact navigation path.

How agencies will use this

An agency owner developing a custom integration for their clients might use this process. For example, they could build an app that connects HighLevel to a niche industry-specific tool not currently integrated. They would navigate to the HighLevel marketplace's app creation interface and configure their new app. They'd name it something descriptive, like "Industry Tool Connector." If this app is only for their own specific sub-accounts, they'd select 'private' as the app type and 'sub-account' as the target user. If they intend to sell it to other agencies, they'd choose 'public' and 'agency' for the target user, and consider 'standard' for the listing type. The 'who can install' setting would be chosen based on their distribution strategy, either 'everyone' or 'agency only'. This ensures the app is set up correctly for its intended distribution and user base within the HighLevel ecosystem.

Our take

This is a standard update, providing a guide to existing or upcoming functionality rather than a new feature release. It's significant for developers and agencies planning to build on the HighLevel platform but does not introduce new capabilities for general users. If you are not building HighLevel apps, you can safely ignore this for now.