Course Pricing: Sell Courses Without Separate Offers

TL;DR

HighLevel has released a new feature allowing users to price and sell courses directly, eliminating the need for a separate offer. This update is significant for anyone selling courses, simplifying the setup process.

Who this affects

This update affects HighLevel users who sell or plan to sell courses. This includes agency owners selling their own training or those managing clients who sell courses. HighLevel has not confirmed who specifically is affected regarding plan levels or sub-account setup.

What changed

Users can now price and sell courses directly from the course itself. A separate offer is no longer required to sell courses. Users can choose free, one-time, or recurring pricing for courses. Users can control access to courses. Users can enable coupons for courses. Users can share checkout links for courses. A new 'Pricing' tab is being rolled out gradually. HighLevel has not confirmed rollout status, limits, or plan gating.

Where to find it

HighLevel has not published the exact location yet. Based on the feature description, a new 'Pricing' tab will likely appear within the course editing interface, next to existing tabs like 'Details' or 'Content'. This is where users will configure pricing options, access controls, and generate checkout links.

How agencies will use this

An agency owner can now create a new course for their client directly. For example, a client offers a specialized marketing training program. The agency will navigate to the course builder, add all modules and lessons, and then access the new 'Pricing' tab. Here, they can set a one-time price of $497 for the course. They can also create a 20% discount coupon for early birds and generate a direct checkout link. This link can be embedded on the client's website or shared in emails, allowing customers to purchase the course immediately without the agency needing to create a separate 'offer' in the Funnels/Websites section. This streamlines the sales process for digital products directly tied to courses.

Our take

This is a major update for users selling courses. Eliminating the separate 'offer' step simplifies the sales funnel setup and reduces potential friction. It's a clear improvement in the platform's native course selling capabilities. The ability to directly price, coupon, and share checkout links from the course itself is a welcome efficiency gain. We do not have confirmation on rollout status or who this affects, but the core functionality is valuable.