Selling Event Tickets with HighLevel AI Studio

TL;DR

HighLevel now supports ticketed events. Agencies can use custom forms and landing pages to sell event tickets. This is a standard update, not a major change requiring immediate action for all users.

Who this affects

HighLevel has not confirmed who is specifically affected by this functionality. However, any agency or SaaS entrepreneur using HighLevel's event features may find this information relevant, particularly those hosting workshops, webinars, or conferences.

What changed

HighLevel events can now be configured as either ticketed or free events. Agencies can connect HighLevel events to custom forms using the "sell products" element within the form builder. These custom forms, once created, can be embedded into custom landing pages or funnels. There are limitations concerning automatic registration deadlines when using embedded forms for events. Guidance is provided on the necessary actions to take when an event's ticket sale period concludes. HighLevel has not confirmed any information regarding plan gating, limits, or rollout status.

Where to find it

HighLevel has not published the specific navigation path for these features. Based on the description, agencies would likely find event configuration options within the 'Events' section, custom form creation under 'Forms', and landing page/funnel building within the 'Funnels & Websites' section of the HighLevel platform.

How agencies will use this

An agency can now host and sell tickets for an online workshop directly within HighLevel. First, they would create a new event and mark it as 'ticketed'. Next, they would build a custom form using the HighLevel form builder, incorporating the "sell products" element to process payments for the workshop ticket. This form would then be embedded onto a dedicated landing page designed specifically for the workshop, which is built within HighLevel's website builder. Once the ticket sale period ends, the agency would follow the provided guidance to manage the event closure, ensuring attendees are registered and no new tickets are sold. This streamlines the event management process by keeping ticket sales and registration within a single platform.

Our take

This is a standard feature enhancement. While useful for agencies running events, it does not represent a significant shift in the platform's core capabilities. It provides a more integrated solution for selling tickets compared to relying solely on external tools. Users should be aware of the limitations regarding automatic registration deadlines, which may require manual oversight.