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Agency TipsSeptember 30, 20262 min read

LevelUp: VA Hub PRO on Scaling AI Operations for Agencies

TL;DR

Lawrence Wong and Joel Keddie from VA Hub PRO discussed scaling AI operations for agencies at LevelUp.

LevelUp: VA Hub PRO on Scaling AI Operations for Agencies

TL;DR

VA Hub PRO co-founders discussed building AI operations for agencies at LevelUp. This was a presentation on best practices, not a HighLevel product update.

Who this affects

This information is relevant to agency owners and SaaS entrepreneurs looking to integrate AI into their operational structure and reduce founder involvement in day-to-day operations. Those not currently focused on scaling AI or delegating operational work can safely ignore this.

What changed

This briefing covers a presentation from LevelUp, not a direct product change within HighLevel. VA Hub PRO co-founders Lawrence Wong and Joel Keddie spoke at the LevelUp conference. Their discussion focused on building AI operations for agencies. Key points included:

  • The importance of the human element in AI operations.
  • Strategies for scaling AI without the founder as the primary operator.
  • Why AI still requires human oversight.
  • The definition and role of an 'AI Operator'.
  • Methods for effectively delegating systems within an agency. VA Hub PRO's core offering involves helping agencies remove operational work from founders by utilizing trained AI Operators, established playbooks, robust accountability systems, and thorough quality assurance processes. HighLevel has not confirmed who is affected, where in the product this applies, whether it replaces or breaks existing functionality, or any limits or plan gating related to this topic. Rollout status is not applicable as this was a speaker session.

Where to find it

This was a speaker session at the LevelUp conference, not a feature within the HighLevel platform. HighLevel has not published a specific location for this within their product, as it is an operational strategy rather than a platform feature. The content of the discussion can be found on the HighLevel YouTube channel, where the LevelUp session was recorded and published.

How agencies will use this

Agencies can apply the principles discussed by VA Hub PRO to streamline their internal operations. For example, an agency owner might implement an 'AI Operator' role. This person would be responsible for configuring HighLevel workflows that use AI for tasks like initial lead qualification or drafting social media posts. Instead of the founder manually creating a custom value in a HighLevel account, the AI Operator would manage the setup of a workflow that uses an AI integration to process incoming leads. They would create an AI-powered custom field for lead scoring, set up a trigger in HighLevel to initiate AI analysis upon lead creation, and then use the AI Operator's playbook to ensure consistent output. The AI Operator would also be responsible for regular QA of the AI's output, making adjustments to the HighLevel workflow or AI prompt as needed, ensuring the founder doesn't get bogged down in the minutiae of prompt engineering or workflow optimization. This approach frees the founder to focus on strategic growth, while the AI Operator maintains and scales the AI-driven operational tasks within HighLevel sub-accounts.

Our take

This is not a HighLevel feature update; it's a presentation offering strategic guidance for agency owners. The content is valuable for those looking to leverage AI and delegate operations effectively. For agencies not currently focused on advanced AI integration or operational scaling, this can be considered a minor update in terms of immediate action required within the HighLevel platform.

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