HighLevel Adds Google Shopping, Gemini, OpenAI Product Listings

TL;DR

HighLevel now integrates with Google Merchant Center. Users can sync e-commerce products and list them in Gemini and OpenAI. This is a major update, especially for e-commerce clients.

Who this affects

HighLevel has not confirmed who this affects. Agencies with e-commerce clients will likely find this significant. It is unknown if there are specific plan level requirements or sub-account setups.

What changed

HighLevel now integrates with Google Merchant Center. This allows users to:

• Sync e-commerce products directly.
• List products in Gemini.
• List products in OpenAI.

HighLevel has not confirmed if this replaces or breaks existing functionality. Limits or plan gating details are unknown. The rollout status of this feature is also unknown.

Where to find it

HighLevel has not published the exact location for this integration. Given it involves product listings and integrations, it will likely be found in a sub-account's 'Settings' under 'Integrations' or within a 'Products' section for e-commerce stores.

How agencies will use this

Agencies can leverage this integration for clients selling physical products. For example, an agency managing a Shopify store for a local boutique can now connect the client's HighLevel sub-account to their Google Merchant Center. This means products added or updated in Shopify, once synced to HighLevel, could then be pushed directly to Google Shopping. Furthermore, with the Gemini and OpenAI listing capabilities, agencies might be able to automate product descriptions or ad copy generation, streamlining the process of getting products in front of potential customers on various platforms. This reduces manual effort and speeds up product launches for e-commerce businesses.

Our take

This is a major update for agencies serving e-commerce clients. The ability to sync products directly with Google Merchant Center is a fundamental requirement for selling online and running Google Shopping ads. The integration with Gemini and OpenAI for product listings, while specific details are unknown, suggests potential for automated content creation around these products. This could save agencies significant time. If your clients sell physical products, keep an eye on this. Otherwise, it's not immediately relevant.