Ecommerce Stores Now Built Directly Into Funnels

TL;DR

Agencies can now create and embed e-commerce stores directly into GoHighLevel funnels. This is a major update.

Who this affects

HighLevel has not confirmed who is affected. Agencies focused on e-commerce should review this.

What changed

• Agencies can create e-commerce stores within GoHighLevel funnels.
• Agencies can embed product pages within GoHighLevel funnels.
• Agencies can embed checkout flows within GoHighLevel funnels. HighLevel has not confirmed if this replaces or breaks existing functionality. HighLevel has not confirmed limits or plan gating. HighLevel has not confirmed rollout status.

Where to find it

This feature is located within Funnels. HighLevel has not published the specific navigation path yet, but expect to find relevant settings or builders within the Funnels section.

How agencies will use this

Agencies can now build a complete e-commerce experience inside a single funnel. This means building a product sales page, an add-to-cart function, and the checkout process all directly within the funnel builder, rather than integrating a separate e-commerce platform.

Our take

This is a major update. The ability to natively integrate e-commerce directly into funnels simplifies the tech stack for agencies and their clients selling physical or digital products. Expect this to become a core offering for relevant niches.