Attendees Can Save Event Tickets to Apple and Google Wallet

TL;DR

Attendees can now save event tickets directly to Apple Wallet and Google Wallet. This is a new feature with major significance.

Who this affects

HighLevel has not confirmed who this specifically affects. Anyone managing event ticketing through HighLevel will likely find this relevant.

What changed

Attendees can now save event tickets directly to Apple Wallet. They can also save event tickets directly to Google Wallet. HighLevel has not confirmed any limits, plan gating, or rollout status for this feature.

Where to find it

HighLevel has not published the exact location for this feature yet. It will likely be found within the settings or setup process for event ticketing, possibly associated with specific event forms or registration pages.

How agencies will use this

An agency running events for clients, such as a local business offering workshops, can use this directly. When an attendee registers for an event created in HighLevel and receives their ticket, that ticket can now include a prompt to save to their digital wallet. This streamlines event access for attendees, reducing friction at check-in. For example, a client running a paid webinar series could have attendees register through a HighLevel form, receive a ticket email, and then add that ticket directly to their phone's wallet. This provides a professional touch, minimizes lost tickets, and simplifies entry for in-person events. The agency could then track attendance more efficiently as attendees present their digital tickets.

Our take

This is a major new feature, despite HighLevel not confirming specifics on who is affected or its availability. Improving the attendee experience for events is crucial for client satisfaction and retention. While the exact setup details are not yet known, the ability for attendees to add tickets directly to Apple and Google Wallet is a significant upgrade for any agency running events or selling tickets via HighLevel. This update simplifies the user journey and adds a layer of professionalism to event management.