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Agency TipsAugust 11, 20261 min readUpdated August 16, 2026

Matt Coffy's Agency Rebuild Strategy

TL;DR

Matt Coffy sold his agency for seven figures and rebuilt a $500k agency in one year using referrals and cold outreach.

Matt Coffy's Agency Rebuild Strategy

TL;DR

Matt Coffy rebuilt an agency to $500k in one year after a seven-figure exit. No action is required.

Who this affects

Agency owners looking for inspiration or strategies for agency growth. This update does not affect product functionality.

What changed

  • Matt Coffy sold his agency for a seven-figure sum.
  • Matt Coffy rebuilt a $500k agency from scratch within one year.
  • Matt Coffy used referrals and cold outreach to rebuild his agency.

Where to find it

HighLevel has not confirmed where to find this information in the product.

How agencies will use this

Agencies can consider integrating referrals and cold outreach as primary strategies for client acquisition based on Matt Coffy's experience. This is not a product feature; it is a business strategy.

Our take

This is a minor update. It offers an anecdote about agency growth strategies, but it does not represent a change to the HighLevel platform or its features.

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